ORGANISATIONS &
EVENTS
ENGAGING AND SUPPORTING THROUGH EXPERIENCE
The events and organisations sector is inherently diverse.
From festivals to conferences, non-profits to membership bodies, the sector covers a wide spectrum of purposes, audiences, and formats. What unites them is the challenge of creating meaningful, memorable experiences and campaigns that connect with people – whether in-person or online.
Your brand – and the way it speaks, shows up, and connects – plays a vital role in navigating the energy and complexity of this ever-evolving space.
The most impactful events and organisations share four defining qualities:
1
Purpose
Communicates a clear reason for being that resonates with markets and communities
2
Simplicity
Expressing ideas in a straightforward, engaging, and accessible way
3
Transparency
Fostering trust through open, genuine communication
4
Continuity
Delivering cohesive and familiar experiences across every interaction
Pip understands the value of these elements. Our approach embeds these principles into your brand model, design, and communications – helping your event or organisation stand out, stay relevant, and build deeper connections with your audience.
For over 10 years, we’ve worked across the sector, from cultural events and public festivals to member organisations and non-profits. We help our clients connect with audiences, stakeholders, and communities through brands that inspire action, engagement, and loyalty.
WHAT WE DO IN THE
EVENTS & ORGANISATIONS SECTOR
BRAND MODELLING
Defining and articulating your purpose, positioning, values, and proposition
NARRATIVE & TONE OF VOICE
Bringing your story to life in a style you can own
VISUAL IDENTITY
Building identity systems that reflect your brand character and markets
COLLATERAL CREATION
Planning, designing, and delivering websites, digital campaigns, print media, and environmental graphics.
EVENTS & ORGANISATIONS CASE STUDY
THE SLEEP CHARITY
Reframing the sleep sector
The Sleep Charity needed a name change and was growing from a local initiative to a nationwide charity. We developed their model to ensure their brand presence could match its evolving audience, partnerships, and funding opportunities.

Pip has been an invaluable partner in developing our brand for The Sleep Charity. From the outset, they took the time to understand our vision, rapidly crafting a strategy that aligned with our growth. Their creativity and expertise delivered a brand that truly reflects our mission. They didn’t just stop there – they designed our website, built an online training platform, and supported us through the challenges of COVID. Their dedication and innovation have made them our trusted, retained agency for all our campaign work!”
VICKI BEEVERS
CEO – THE SLEEP CHARITY
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