The Project
October 2016
Primal Instinct is a bootcamp experience designed to improve fitness level training in outdoor spaces. Each class is tailored to give a level of workout specific to its participants and focuses on improving health and lifestyle.
As a successful startup, Primal Instinct is growing into a leading experience provider in the Midlands. They required a logo for the company which was to be implemented on their tear drop banners and social media posts.
The logo that we developed is simple and takes inspiration from the ‘primal’ element of the company’s activities.
This was then applied to business cards and used throughout social media. Further work is in development for this great initiative.
