MAINTAINING THE IDENTITY FOR A COLD-PRESS JUICE CLEANSE COMPANY

FOOD & BEVERAGE

PRINT DESIGN • PACKAGING

Radiance Cleanse was one of the UK’s first cold-press juice cleanse companies and had built an incredible following over its 10 years on the market.

THE CHALLENGE

In order to retain the elegance and simplicity of the visual identity, Radiance needed an agency to assist in updating packaging and developing collateral to provide to their customers with their cleanses.

THE SOLUTION

We took time to understand the visual look and feel of the Radiance brand to ensure consistency across their current and required assets.

Following this, we then updated packaging labels for the cleanse juices and other products within the range. We retained the same typography and visual identity that had been developed for Radiance initially.

To accompany this, we then produced cards and information flyers that would be included within the deliveries to customers.

Further assets are being developed for Radiance’s owner, including labels for the bespoke labels for their clients.

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WORK